The question so often was, did he need to “just do it”, leap into it, casting with vigor the reservations aside, laughing at the failures before and behind? Or did he need to “just not do it” and maybe realize he’d been on the wrong track? In fact the rampant popularity of the affirmative of the phrase — seen on t-shirts, on billboards, on the internet, on television– suggested the latter was in order. Back up and don’t do it. Don’t do it! Why? Because you’re on the wrong track. (Because it’s easy to do things, and hard to do the right things, was why.)