Suspected this of being a typo but it’s an actual name for a bear: bruin.
Three other interesting points from the article where that was found: bear spray works very well as a deterrent on bears; bear spray is a strengthened form of pepper spray, which is really made from peppers. (A standard pepper spray is about five times “hotter” than a habenero pepper, while bear spray is about three times “hotter” than your standard pepper spray.) Bear spray costs between 30 & 50 dollars for an 8-10 oz can.
.i`` * ^ / . . . . . ` `~ 